The Two-Second Rule of Curbside Ads

Pedestrians rarely pause; they absorb the message in under two seconds.

Your slides must be big, bold, and minimal.

High-Impact Content Types

Type	Goal	Example
Hero Offer	Drive same-day sales	“Today Only: Lunch Combo $9.95”
Before/After	Show results visually	Haircut, auto-detailing, pastry glazing
Social Proof	Build trust	“4.8★ Google Review – ‘Best Latte in Town’ ”
QR Bridge	Move foot traffic online	“Scan for Menu & Order Ahead”
Seasonal/Countdown	Create urgency	“Pumpkin Spice Ends Oct 31”

Outdoor-Friendly Design Tips

• Font ≥ 80 pt for 10-15 ft curb-side reading.
• High-contrast colours: light text on dark background or vice-versa.
• Limit each slide to one offer & one CTA.
• Keep silent videos 5–8 s with captions or overlay call-outs.

Using the USB & Remote Player

 

Slides & MP4s load via USB stick; arrange them into a playlist using the on-screen menu and hand-held remote — no phone app or Wi-Fi needed.

Key Takeaway

Clear, concise slides plus bright hardware and plug-and-play USB control mean more passers-by understand your offer at a glance.