Do I Need Sound? — Why Silent Visuals Sell Better on Busy Streets

Outdoor Advertising That Looks—and Sounds—Great

That’s why Jack In The Box is designed to work brilliantly with or without audio.

Our digital A-Frame displays feature built-in speakers, giving you the option to play sound when permitted — or keep it muted for silent, high-impact visuals.


Silent-First Advantages

  • No noise-permit hassles or neighbour complaints when muted..
  • Inclusive: captions make content accessible for all viewers.
  • Clearer curb-side messaging: pedestrians grasp offers in seconds without audio.

Visual Design Best Practices

  • Use short headlines (≤ 7 words) and bold fonts, legible fonts.
  • Add price badges or QR codes for quick calls-to-action.
  • Choose high-contrast colours for sunlight legibility.
  • Keep MP4 clips to 5–8 second loops, with overlay captions — and sound optional for added impact.

Testing Visibility 

Wheel the board to the curb → step back 10–15 ft → if you can read and hear the message clearly, your design is sidewalk-ready.


Key Takeaway

With a bright 1800-nit screen, built-in speakers, and crisp visuals, Jack In The Box gives you flexibility — run eye-catching silent ads or turn on the sound when the environment allows. Either way, it’s built to get noticed.


Would you like me to make this sound a bit more promotional and lifestyle-driven (like something you’d post on LinkedIn or your website’s news page)?

 

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